Marketing

Grow Your Business With Tips and Insights From The Print Blog. In Marketing Category You Will Find Unique Perspective on How to Market Your Business as Well as Tips on Social Media and Other Online Marketing Channels.

Five Ways to Enhance the Effectiveness of Greeting Cards

By |May 24th, 2012|

Printed materials will always have their place in any marketing campaign. While electronic communication is a part of life, a classic and timeless way to communicate is via greeting cards. You can gain new customers, reach out, or let your current customers know that you’re still around. This personal touch can pay off in big dividends. Read on for five ways to enhance the effectiveness of greeting cards.

10 Ways to Use Print Products to Build Your Brand

By |May 23rd, 2012|

The business world is a tumultuous one. Even if things are going swimmingly, it’s important to remember that you must always market your business, gather new clients, and maintaining client relationships. This should be done with a strategic marriage of both email and print marketing. Get started today and incorporate these 10 ways to use print products to build your brand.

Door Hanger Marketing Strategies

By |May 22nd, 2012|

Any and all businesses can benefit from printing and distributing door hangers. It doesn’t have to be a retail business or a restaurant. Even if your business is solely online they can work well. Door hangers offer enormous potential for increased profits. They are often ignored as an effective marketing tool. Door hangers work so well because people have to actually touch them and can’t exactly ignore them. Improve your marketing endeavors by utilizing door hanger marketing strategies.

Rack Card Marketing Strategies

By |May 22nd, 2012|

Rack cards are typically used to promote entertainment and tourism related industries and businesses. You typically see rack cards at theme parks, museums, hotels and restaurants. They are successful because people actually choose to pick them up to learn helpful information. Luckily, rack cards are an extremely cost effective marketing item to print. Take advantage of a few rack card marketing strategies and watch your business grow exponentially.

Transform Your Postcard Marketing Campaign This Summer!

By |May 18th, 2012|

Every direct marketing campaign must include postcards. As we head into warmer weather – your marketing campaign should be hot too! Postcards are easy to design and print, are cost effective, and above all – effective. Even if your business is thriving, you need to stay on top of your game to keep it profitable. If things aren’t going as you want, reevaluate your business strategy. If you are already using postcards in your campaign, that doesn’t mean that you can’t try printing new ones and get creative with them.

Magnet Business Cards: Make Your Marketing Information Stick!

By |May 17th, 2012|

Magnet business cards are an innovative promotional tool to add to your marketing arsenal. Take a gander at houses that you visit, or even workplaces, and chances are you will see magnets on the refrigerator. Often people use them to hold up priority paperwork, artwork done by the kiddos, and party invitations.

Marketing for the Real Estate Professional

By |May 11th, 2012|

Real estate is an exciting and sometimes lucrative business. Sales are the game and you will know that instantly upon entering the field. It can be tricky and therefore our real estate marketing plan should be comprehensive and well planned. As you start to formulate a strategy of attack, there are a few different things that can help refine your process.

5 Best Items for You Restaurant Marketing

By |May 11th, 2012|

The restaurant industry is known for being volatile and not easy to navigate. This means that those that are in the industry have to stay on top of their game. Sure you may think that it’s just about the food, the décor and the ambiance. There is no doubt that those are most important. But if you don’t do effective restaurant marketing, no one will come and see the impeccable décor and innovative menu items.

Top 5 Restaurant Marketing Ideas

By |May 9th, 2012|

The restaurant industry is notoriously volatile. That means that keeping yourself afloat with extensive marketing is crucial. It’s true that the food, décor and overall theme of the restaurant are key. But, no one will see them if they don’t know that it exists! Follow these 5 helpful marketing tips for your restaurant and feed your wallet.

The Importance of a Good Mailing List

By |May 9th, 2012|

A good mailing list is worth its weight in gold. If you are involved in any direct marketing, you want to have a top notch mailing list. This is a way to target your promotional and marketing materials, such as postcards, so that they reach the people in your target demographic. You might think that just sending them out to anyone will yield results – but you would be wrong. Whether you put together your own mailing list, or hire someone to do it for you, take advantage of this tool.