Everything You Need To Know About Vinyl Banners

A Product with Many Uses:

With todays fast paced environments, you need something that can grab peoples attention and convey information quickly. Vinyl banners are just the product. Vinyl banners are great for promoting products, conferences, sporting events, corporate gatherings, or even personal events such as birthday or graduation parties. They are most effective if you incorporate large, bright images as they easily get attention.  People usually special promotion, event, team or school.

3 Simple, Yet Highly Useful Tips:

  • The type of vinyl matters depending on the occasion. Glossy banners work best when you are hanging them inside, away from natural light. Matte banners are perfect for outdoor advertising. If you hang glossy banners outside it can sometimes be difficult to read the words due to the glare during the daytime.
Matte VS Gloss

                     Matte VS Gloss

  • If you are looking to reuse your banner, don’t include information that could easily change such as a price point or date. It’s better to advertise saying “Everything 50% Off Regular Price–This Friday, Saturday and Sunday” instead of “All Meals Just $5.99 on Saturday, May 12”. This way you’ll end up with banners that can be reused time and time again. The best part–banners can be rolled up, folded, etc., making them extremely convenient to store for later use.
banner printing

A banner can be rolled up and stored away for later use.

  • Determine the space you need to hang your banners carefully; take measurements of the space(s) when possible. Consider how you could be mounting the banners. They can be set up with grommets that allow for roping the banners, or pockets to slip poles through. If you are using ropes to tighten the banner corners, then consider the room you would need to stretch the banner.
Banner Printing

                 Measure the space in which your banner will be displayed.

Mobility/Durability:

Vinyl is very flexible. Therefore, vinyl banners are highly portable, maneuverable, and can be used virtually anywhere. Aside from their mobility, vinyl banners are also very durable. They can withstand the elements for a long period of time while maintaining their brilliance.  These two characteristics alone make them an excellent investment for their price.

Design:

For the most part, designing files for banner printing requires the same procedures as any other products. However, are a few designer tips for this product that you can take into account. They are as follows:

  • When designing files for larger banners, there tends to be more flexibility in terms of resolution for vector-based elements. One would be able to get away with submitting files that have a 150 dpi. Keep in mind that this does not apply to image based elements. Images such as logos and photographs should always be at 300 dpi.
Banner Printing Resolution

Always try to aim for 300dpi or higher.

  • Banners that have the grommet option selected should always account for this in the bleed. For instance, the normal recommended bleed is .125 inches. On banners with grommets, bleeds are recommended to go up to a square inch on all corners.
Banner Grommets

Consider the placement of the grommets when designing.

  • Remember that all files are always converted to CMYK before printing. Any neon’s and Pantones cannot be printed on banners. Be sure that when designing files for the banners, you are doing so in CMYK. This will ensure that you get a clearer idea of the color densities on your banner piece.  Keep in mind that different screens produce different colors; final prints will not be able to match 100% what is seen on the screen.
RGB VS CMYK

Colors always appear different on screen compared to what actually prints.

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